Back in the day -- way before I was in ad tech -- I built a website called NYWiki. Here's my blog post from 2004 announcing it. Well, I was … read full post→
Old TimeOut NY on Me
Category: Tech
Launching Marketecture.tv
Last week we launched Marketecture.tv, a video review site where experts like me, Eric Seufert, Mike Shields, and Zach Rodgers help to de-mystify the complex world of ad tech and … read full post→
Web3 for Media and Advertising
I wrote a Tweetstorm about the applicability of the so-called "web3" movement to media and advertising and it went kind of viral;. Check it out: https://twitter.com/aripap/status/1474039478671003652… read full post→
Google Display Ad Stack
I originally posted this diagram on Twitter but also wanted to pose the file here. https://twitter.com/aripap/status/1107613284889444352… read full post→
Ringing the Gong (with Arduino)
This originally appeared on the Beeswax Blog: Ringing the Gong (with Arduino)... If your company has a salesforce, and you sell SaaS deals of a decent size, there’s a pretty … read full post→
Beeswax.com
My start-up, Beeswax.com, came out of stealth mode today. We are building the ad tech industry’s first Bidder-as-a-Service. I wrote my thoughts on the opportunity on the company’s blog. We … read full post→
The Data Scientist’s Dilemma
The CEO Hierarchy of Needs… read full post→
Chromecast with Apple Time Machine
Public Service Announcement: If you can’t get your Chromecast to connect to the Internet and you’re using Time Machine as your router, you need to uncheck this obscure setting. In … read full post→
Should I Build a Futures Market for Ads?
No.… read full post→